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Full-Time Marketing Assistant - MobiLoud

About The Role

Role Overview

We're looking for a full-time marketing assistant to support our team across multiple initiatives. This is a hands-on, execution-focused role where you’ll work directly with the founder and head of growth across:

- Paid acquisition (Meta and LinkedIn)
- Content marketing
- Podcast publishing and promotion
- Social media management
- Outreach and cold email workflows

Your initial focus will be on ad management, podcast promotion, and support for cold outreach campaigns. Over time, your responsibilities may expand into process building, reporting, and broader marketing execution.

Key Responsibilities

- Set up, manage, and optimize ad campaigns on Meta (Facebook and Instagram) and LinkedIn
- Create and manage ad visuals, copy, targeting, budgets, and reports
- Launch and promote a new podcast, including:
- Publishing episodes
- Light editing
- Repurposing content into short-form videos for YouTube and social media
- Manage daily and weekly content publishing across social platforms
- Support cold email campaigns using tools like Instantly or Smartlead
- Build and maintain Google Sheets for lead tracking, personalization, and reporting
- Use AI tools like ChatGPT and Claude to support content writing, research, and documentation
- Draft and maintain internal documents, templates, briefs, and SOPs
- Track performance metrics and support data-driven campaign improvements
- Take ownership of new tools and evolving marketing priorities

Required Skills and Experience

- Experience running ad campaigns on Meta and LinkedIn, including audience setup, optimization, and reporting
- Hands-on experience with cold outreach tools like Instantly, Smartlead, or similar
- Strong Google Sheets proficiency including formulas, filters, and data organization
- Experience publishing and lightly editing podcasts (e.g. Descript, CapCut)
- Excellent writing and communication skills for content, emails, and internal docs
- Proficiency with Canva or Figma for basic design and creative tasks
- Comfort using AI tools (ChatGPT, Claude, Notion AI) for writing and process support
- Organized and self-directed. Able to manage your own workflow and meet deadlines